Njengomkhiqizi wamabhokisi ezibuko zamehlo, sibone into evamile ngesikhathi sibambisana namakhulu emikhiqizo yezibuko zamehlo: Ukuphishekela nje ukupakisha okushibhile kuvame ukuholela ezindleleni eziphezulu zezindleko. Ukulawula izindleko kwangempela akukhona ukukhetha ukupakisha okushibhile, kodwa ukufeza inani eliphakeme kakhulu ngaphakathi kwebanga lentengo elifanele.
I. Ukuqeda Inganekwane: Izindleko Zokupakisha ≠ Intengo Yeyunithi Yebhokisi Lokupakisha
Ukuqhathaniswa Kwangempela Kwecala
Uhlobo A: Ikhetha ibhokisi lephepha elijwayelekile elinentengo yeyunithi engu-2.8 yuan
Izinga lomonakalo wezokuthutha: 3.2%
Izinga lokuthenga eliphindaphindwayo lekhasimende: 15%
Indawo yokugcina impahla: 100 square metres (intela yanyanga zonke: 6000 yuan)
Izindleko zangempela zonyaka ezihlobene nokupakisha: 287,000 yuan
Uhlobo B: Khetha umkhiqizo wethu owenziwe ngokwezifiso onentengo yeyunithi engu-3.5 yuan kanye nokupakishwa okulungiselelwe.
Izinga lomonakalo wezokuthutha: 0.5%
Izinga lokuthenga okuphindwayo kwamakhasimende: 24% (Ukupakisha kungumbono wokuqala futhi kubalulekile ekwandiseni ukuthengwa okuphindwayo kwamakhasimende)
Indawo yokugcina impahla: 65 square metres (intela yanyanga zonke: 3900 yuan)
Izindleko zangempela zonyaka ezihlobene nokupakisha: 223,000 yuan
Umphumela: Intengo yeyunithi yokupakisha yeBrand B iphakeme ngo-25%, kodwa izindleko eziphelele ziphansi ngo-22%.
II. Amasu Amathathu Abalulekile Okufeza Ukusebenza Kahle Ngezindleko Eziphezulu
Isu Lokuqala: Ukwenza Ngokwezifiso Okunembile, Ukugwema "Ukupakisha Okudlulele" kanye "Nokuvikela Okwanele"
Ukulingana Okunembile Kosayizi: Silinganisa izibuko zakho ezimbili bese siklama ukupakisha "okufanele" ukuze sinciphise imfucuza yezinto ezibonakalayo.
Umklamo wokuvikela olandelanayo: Ukuqinisa izingxenye ezibalulekile, ukwenza lula izingxenye ezingezona ezibalulekile, ukulinganisela ukuvikelwa kanye nezindleko.
Isipho samahhala: Insizakalo yosayizi (izinketho zosayizi ezingu-300 ziyatholakala) + Ukukhetha isitayela + Ukuqhathaniswa komklamo
Isu 2: Inhlanganisela Yesayensi Yezinto Ezisetshenziswayo, Ukungakholelwa “Ezinto Ezisetshenziswayo Ezibiza Kakhulu”
Umklamo “wesangweji elinezingqimba ezintathu”: Ingqimba yangaphandle (indawo yokubonisa) isebenzisa izinto ezisezingeni eliphezulu + ungqimba oluphakathi (ingqimba yesakhiwo) isebenzisa izinto ezingabizi + ungqimba olungaphakathi (indawo yokuxhumana) isebenzisa izinto zokuvikela
Izindleko:
Qaphela 1: Isikhumba se-vegan ≠ isikhumba sangempela (isikhumba sangempela = isikhumba sesilwane). Kodwa-ke, ngenxa yokuvikelwa kwemvelo, sihlose ukuvikela izilwane. (Isikhumba se-vegan = isikhumba sokwenziwa se-PU/PVC, esingaphumelela ekuhlolweni kwemvelo kwe-REACH, sinezindleko eziphansi, futhi sinomphumela ofanayo wokubuka)
Qaphela 2: Eqinisweni, uma kuqhathaniswa nokunyathelisa ngefoyili, inqubo yokunyathelisa nge-micro embossing inciphisa izindleko ngo-40%, kuyilapho igcina ukuthungwa okuhle kakhulu. Imikhiqizo eminingi esebenzisa amasu alula okunyathelisa isengagqamisa ikhwalithi yayo.
Inothi 3: Ngenkathi kugcinwa izimfanelo zokuvikela nobuhle, izindleko zezinto zokwakha zibiza u-30% wentengo yeyunithi. Iningi lezindleko ezengeziwe zivela ekuphathweni nasekukhiqizweni kwamandla efektri.
Isu 3: Ukuthuthukisa inqubo ukuze kuncishiswe izindleko ezifihliwe
Uhlelo lokwabelana ngesikhunta: Sizokhokhela izindleko zesikhunta eziyisisekelo zesakhiwo. Udinga kuphela ukukhokhela izingxenye ezenzelwe wena. Kwifektri ebilokhu isebenza isikhathi eside, usayizi wesikhunta okhona uyimpahla enkulu kunazo zonke. Ayinikezi nje izinketho eziningi zosayizi kodwa futhi igcina ezinye izindleko futhi inciphisa izindleko.
Inqubo ejwayelekile: Sebenzisa inhlanganisela yenqubo evuthiwe ukuze ugweme izinqubo zokuhlola nezindleko eziphezulu.
Intengo ye-Batch Gradient: Inani elincane le-oda elingu-500, intengo esobala.
Amayunithi angu-500 – 2000: Intengo yeyunithi eyisisekelo
Amayunithi angu-2000 - 10000: Intengo yeyunithi yehliswe ngo-10%
Amayunithi ayi-10,000 noma ngaphezulu: Intengo yeyunithi yehliswe ngo-15-20% + Ifektri inikeza isitoreji samahhala
III. Ukuzibophezela Kwethu Ngezindleko Nokusebenza
1. Ukucaca Kwezindleko
Nikeza ithebula eliningiliziwe lokuhlukanisa izindleko (isilinganiso sezinto ezibonakalayo, isilinganiso senqubo, isilinganiso somsebenzi)
Yazisa ngokucacile ukuthi yiziphi izindawo ezingagcinwa nokuthi yiziphi izindawo ezinganconywa ukuba zigcinwe.
"Uhlelo Lokuthuthukisa Izindleko" olukhethwayo: Siphakamisa amaphuzu angu-2-3 alungisekayo, futhi kukuwe ukuthi unqume ukuthi uzowenza yini amalungiselelo.
2. Inqubo ethi “Hlola kuqala, bese ukhiqiza ngobuningi”
Isinyathelo 1: Nikeza izixazululo ezinconyiwe ezingu-1-2 mahhala, unikeza izinketho ezahlukene zokuqhathanisa.
Isinyathelo sesi-2: Ngemva kokwenza izivivinyo ezahlukahlukene wedwa, qhubekela esigabeni sesampula.
Isinyathelo 3: Qinisekisa amasampula bese wenza umkhiqizo omncane ukuze uqhathanise ukusebenza kahle kwezindleko.
Isinyathelo 4: Uma usunelisekile, ungazibandakanya ekukhiqizeni okukhulu kwesikhathi eside noma usungule ukubambisana okuzinzile.
3. Ukwehliswa kwezindleko zokubambisana kwesikhathi eside
Ngemva kokubambisana kokuqala, sungula ifayela lakho lenqubo elikhethekile.
Kuma-oda alandelayo, ukukhiqizwa kungasheshiswa ngokusekelwe esimweni sakho sangempela sokusetshenziswa ukuze kufinyezwe isikhathi sokulethwa.
Uma ufuna i-oda lesibili, jabulela isaphulelo esingu-3%-5% kumakhasimende amadala.
Uma inani lokuthenga lonyaka lifinyelela esilinganisweni, uzojabulela isaphulelo esinyathelisiwe ngonyaka olandelayo.
IV. Ukuqinisekiswa kwamakhasimende: Idatha iyakhuluma
Ibhokisi lomkhiqizo: i-Urban Optics (engaziwa)
Iphakheji yokuqala: Intengo yokuthenga iguqulwe yaba yi-RMB 3.2 ngeyunithi ngayinye, izinga lokwaphuka lonyaka lingu-4%
Ngokubambisana kwethu: Intengo yokuthenga iguqulwe yaba yi-RMB 3.0 ngeyunithi ngayinye, izinga lokwaphuka lonyaka lehlisiwe laba ngu-0.8%
Ukubalwa kwemali eyongiwe:
Izindleko zokuthenga ngqo: Ukuthengwa kwamayunithi ayi-100,000 ngonyaka, ukonga ama-yuan angama-20,000
Ukuncipha kokuphuka: Ukonga ekushintsheni umkhiqizo kubize cishe ama-yuan angu-50,000
Ukuthuthuka kokwaneliseka kwamakhasimende: Izinga lokuthenga kabusha lenyuke ngamaphesenti amathathu
Inzuzo yonyaka iyonke: Cishe ama-yuan angu-80,000 - 100,000
V. Izinyathelo ezingathathwa manje
Uma usuvele unamabhokisi okupakisha:
Sithumelele amabhokisi okupakisha akhona angu-2-3
Sinikeza imibiko yokuhlaziya izindleko kanye nokuqhathaniswa kwamahhala
Umbiko uhlanganisa: ukuqhathaniswa kwentengo yezinto ezibonakalayo, ukuqhathaniswa kwenqubo, izindleko zabasebenzi kanye nohlelo lokukhiqiza lwesampula
Uma udinga iphakheji entsha:
Lungisa usayizi womkhiqizo kanye nobubanzi besabelomali
Sincoma izinhlelo zokuklama ezihlukene ezimbili noma ezintathu zobubanzi bamanani
Yenza amasampula angokoqobo ukuze uwalinganise futhi uwaqhathanise
Umqondo oyinhloko wokusebenza kahle kwezindleko: Akukhona nje ukuphishekela amanani aphansi, kodwa ukuthola inhlanganisela ephelele yokuvikela + ubuhle + inani lomkhiqizo + izindleko zobunikazi eziphelele ngaphakathi kwesabelomali esilawulekayo.
Besilokhu sigxile ekupakisheni ama-eyewear iminyaka eyi-15, siqonda ngokujulile ukuthi singayithola kanjani ibhalansi engcono kakhulu phakathi kwezindleko nekhwalithi. Ake sikusize udale umphumela omuhle kakhulu wokupakisha ngesabelomali sokupakisha esifanele.
Ngithinte, thumela izithombe zomkhiqizo wakho kanye nesabelomali esilinganiselwe, futhi sizokunikeza isiqondiso sesisombululo sokuqala kanye nesilinganiso sesilinganiso zingakapheli amahora angama-24. Akukho zindleko ezidingekayo, ukuze nje uqonde ukuthi kungenzeka yini.
Isikhathi sokuthunyelwe: Jan-15-2026