Ngokusho kocwaningo lwethu ngamakhasimende ase-(igama lezwe), amabhokisi okupakisha ama-eyewear abalelwa ku-12-15% wezindleko zomkhiqizo eziphelele ngo-2024 (umthombo wedatha: i-Euromonitor). Ngo-2025, amabhizinisi amaningi azosebenzisa amabhokisi okupakisha ama-eyewear asongwayo angunxantathu ukulawula izindleko. Ekubhukheni ukuze agqamise izici zomkhiqizo wawo, amakhasimende amaningi azogcizelela izici zomkhiqizo wawo ezintweni zokwakha, imibala, ama-logo kanye namaphethini okuphrinta okungaphezulu. Amabhokisi ethu okupakisha ama-eyewear asongwayo angunxantathu aqokomisa amaphethini okuphrinta ahlukile kanye nokusebenza kahle, ngisho nasemisebenzini yokukhangisa. Ikesi lama-eyewear asongwayo lifeze:
✓ Ukwehliswa okungu-28% kwezindleko zokuhamba (ngokunciphisa ivolumu ngesakhiwo esigoqekayo)
✓ Ukuthuthuka okungu-35% ekusebenzeni kahle kwendlu yokugcina impahla (uma kuqhathaniswa nokupakishwa kwesivalo sendabuko okuphezulu nangaphansi)
✓ Ukwehla okungu-20% emsebenzini wezandla emgqeni wokukhiqiza amaphakheji (umklamo wokuhlanganisa ongama-magnetic)
Indlela yakho yokwenza ngcono ngokwezifiso:
1. Uma inkampani yakho ingaklama amaphethini obuso, sizimisele ukuhlinzeka ngezinsizakalo zokukhiqiza amasampula mahhala.
2. Ukupakisha okuhlanganisiwe kanye nokuthengwa kwezesekeli zezikhwama zezibuko zamehlo ngasikhathi sinye, njengezindwangu zezibuko zamehlo nezikhwama zezibuko zamehlo, kungonga izindleko zabasebenzi nezokuhamba. Sinikeza izinsizakalo zokuhlanganisa nezokuthumela mahhala.
Sisize umkhiqizo wase-Italy iSavile Row ukunciphisa izindleko (ukonga u-11% ezindlekweni zokupakisha amakesi ezibuko zonyaka, ukuthuthukisa ukusebenza kahle kokuthumela, kanye nokusindisa isikhathi).
Isikhathi sokuthunyelwe: Julayi-04-2025